Local Search Marketing Tips
March 1, 2006
More from Search Engine Strategies New York, Search Algorithms and Research, this time in the way of local search marketing positioning:
Zip codes/IP may be used to improve local results, as Bill and Rand mentioned. This is called “entity extraction” process. So once again, make sure you place your address in the footer.
Try it for yourself. Conduct a local search - what do you see? Adding a local phone number can also help quite a bit.
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Welcome to the Topositionseo blog, your source for SEO news, information and interpretation. The Topositionseo blog is maintained by Dustin Frelich, Nobis Interactive's in-house search guru. His views and opinions do not necessarily reflect those of his employer.
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