Cutts on the NoFollow attribute

August 23, 2005

The important bit in this post isn’t really that you can edit a Firefox CSS file to quickly spot nofollow links, which is rather cool, but the example under which it was used - a blackhat spammer.

Then if you want to link to a blackhat spammer without it counting as a vote in Google, just add rel=”nofollow” to the hyperlink, and you’ll be able to tell the difference between normal and nofollow links.

Is it so far fetched to think that Goog is aggregating nofollow recipients (if the sum of nofollows is a greater proportion of regular links than is statistically negligible) and then working that in algorithmically for search results? I think not.

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Welcome to the Topositionseo blog, your source for SEO news, information and interpretation. The Topositionseo blog is maintained by Dustin Frelich, Nobis Interactive's in-house search guru. His views and opinions do not necessarily reflect those of his employer.

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